HBO Go will launch on April 12 with the smash hit series, Game of Thrones, premiering the red carpet event for season 5 on Facebook.
The second screen experience will be key to generate reach for the popular medieval television series, with Facebook fans having access to ask the cast questions, view unique video clips, converse on the #GoTPremiereSF hashtag and see behind-the-scenes footage. Second screen experiences will continue to grow as television and online video streaming merge together. Brands that plan second screen experiences can take advantage of the opportunity to reach and engage their current followers, but can also excite new viewers through social media.