![](http://3.89.14.117/wp-content/uploads/2010/07/logo_old_spice_big11.gif)
July, 2010
The memorable commercial personality, the Old Spice Guy, is Tweeting personalized videos to fans who have shown him love via Twitter, blogs and even YouTube comments. The videos featuring the not-fully-clothed character stunt pushed Old Spice to be a trending topic on day one of the video campaign from the @OldSpice Twitter Account.